IT Support vs IT Leadership

Most mid-market organisations don’t have a technology problem. They have a leadership gap.

IT support keeps systems running. IT leadership ensures technology is driving the business forward. When the distinction between the two becomes blurred, accountability slips, ROI becomes harder to see, and growth slows quietly in the background.

This article explores the hidden gap between IT support and IT leadership, why it emerges in growing organisations, and how CEOs, CFOs and COOs can address it without overcorrecting or disrupting what already works.